Merger of CBS and Viacom This Year

Following the merger of CBS and Viacom introduced earlier this year, the merged company today confirmed its plans to restructure its content material and digital management groups with a view to streamlining operations. Among the many modifications, which had been first reported by The Wall Street Journal on Sunday, are the departures of Comedy Central head Kent Alterman and Viacom Networks COO Sarah Levy. In the meantime, CBS Chief Creative Officer David Nevins will add BET to his duties, whereas president of MTV, VH1, CMT and Logo Chris McCarthy, will now change into president of Entertainment & Youth Brands, ViacomCBS Domestic Media Networks.

This can put McCarthy in control of Comedy Central, Paramount Network, Smithsonian Channel and TV Land manufacturers.

Nevins, along with BET, will oversee CBS Television Studios, the CBS Tv Network’s Entertainment division, the Showtime Networks, Pop, The CW and the programming of streaming service CBS All Access.

By way of kids’s content material, Nickelodeon President Brian Robbins will oversee children and younger grownup-centered programming as president, Kids & Family Entertainment, ViacomCBS Domestic Media Networks. That places him again accountable for Awesomeness, which he co-founded and sold to Viacom in 2018, along with Nickelodeon, Nick at Nite, Nick Jr., TeenNick, Nicktoons and Nickelodeon Studios.

Beyond the exec shuffle itself, ViacomCBS additionally detailed the way it plans to maximise its mixed property. The company introduced this morning it’s placing into place a brand new “Content Council” that can work to “maximize the use of IP and talent relationships” throughout the corporate. The council shall be chaired by Nevins and include all of the content material leaders.

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